Turn on the reel to reel tape recorder. Take the tape out of the box. Put the empty reel on the right spindle, and the full reel on the left spindle. Wind the tape through the mechanisms - including the pinch rollers, the capstan and the rest. The tape is pressed against the heads and moves at a certain number of inches per second. Start the machine. And sometimes... if you're lucky... magic comes spilling out of the speakers. That magic is what I hope to share here.
Monday, September 26, 2016
At the Circus with Some Nutty Ad-Men
So I opened up the above tape box, and started listening to its contents. And at first, I thought I genuinely had a tape of various companies' attempts to provide an ad for something called "Circus Nuts", as each ad starts with the name of an advertising company. In other words, a series of potential ads for the manufacturer to review and choose from. But that didn't make sense, since the name of the company providing the ads - Donahue and Coe, Inc. - was right on the box.
I'm probably just slow, but it took me until the fourth ad, purported to be from "The British Ad Agency 'Stiff, Upper & Lip'", before it dawned on me that these tracks - including the introductions - were the commercials that ran on the air, and that each "company" named was somehow indicative of the contents of the ad. Ho ho.
There are three minute-long ads and nine 30-second-long ads. A few are fairly funny, all of them are typical of the era (and happily nostalgic for me today, for that reason), and the whole thing is an enjoyable listen.
Here's the entire, eight minute long tape:
Download: Donahue & Coe, Inc. - Twelve Circus Nuts Ads
Play:
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