Friday, February 3, 2017

All About Lipstick!!!!!

Well, the tape box indicated that it contained a series of ads from the 1950's, presumably by an advertising firm. The writing was a bit confusing and it seemed to have been revised a few times, but there was definitely a list of products there.

I would love to have heard that tape. But I still got to hear something fun.

Because either the original tape had been stored in the wrong box, or, more likely, had been erased by a later project, because that's what was contained on the reel. And as mentioned, the material on the reel isn't bad at all. It's quite fun and interesting, in the way it gives us a glimpse of the way a product was marketed way back when.

The product is a new shade of lipstick, and this tape (missing the first minute or so of the presentation, unfortunately) is clearly the soundtrack to a promotional film, from Avon, The Company for Women (I drive by one of their manufacturing sites regularly, and see that slogan every time). I don't have a date on this, but given the other dates on the box, and the tone of this presentation, I would strongly suggest the 1950's.

What we have is a description of the making of a shade of makeup, from development to completed lipsticks.

As I mentioned, the beginning of the presentation is gone - for the first 70 seconds, you'll hear a short musical cue which was apparently recorded over the Avon material (in 1960, making it even more likely that the Avon material is from the '50's), and then a very short sound effect of some sort. When those end, the newer recordings end and what is left of the Avon material (about 12 1/2 minutes) begins.

Download: Avon - The Story of Lipstick!
Play:

No comments:

Post a Comment